Encyclopedia of major marketing campaigns

Contributors: Riggs, Thomas, 1963-

2000, Book , xxii, 2063 pages :

2 copies

1360948

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Subjects
Subjects
- Advertising campaigns--United States--History--20th century.

Details

Full Bibliographic Record
Publication information:	Detroit : Gale Group, c2000.
ISBN:	078763042X (hardcover)
Language:	English
Record ID:	1360948
Variant Title:	Major marketing campaigns
Format:	Regular Print Book
Physical description:	xxii, 2063 pages : illustrations
Date acquired:	March 18, 2008
More creator details:	Thomas Riggs, editor.
Contributor:	Riggs, Thomas, 1963-

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